http://www.npr.org/2011/12/03/143053082/haiku-traffic-signs-bring-poetry-to-nyc-streets
“Poetry has a lot of power,” Morse tells NPR’s Scott Simon. “If you say to people: ‘Walk.’ ‘Don’t walk.’ Or, ‘Look both ways.’ If you can tweak it just a bit — and poetry does that — the device gives these simple words power.”
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